FAB is a proven award winner,
with top finishes in major competitions
What
is FAB?
Remember when meat had real flavor? When chicken tasted like chicken, and beef like beef? Modern farming techniques bring
meat to market faster than ever, but those same methods have robbed meat of its flavor.
The use of growth hormones,
selective breeding and other techniques have made meats more
affordable, but they’ve lost something. The average chicken you
buy in the store is only six weeks old, and a report by the Iowa
State University in 2008 states that faster-growing pigs have lower juiciness and tenderness than their slower-growing counterparts.
This confirms what many of us have known all along—meat just doesn’t taste like it used to.
FAB brings back that flavor through innovative use of select ingredients and flavor enhancers, matched in perfect balance.
FAB enhances the natural flavor of meat, but it doesn’t overpower it. FAB complements and fortifies the natural meat
flavor, and in taste tests, the number one comment is that ‘fabbed’ meat “tastes meatier”.
Simply put, FAB makes meat taste like it should, like used to...but there’s more to FAB than flavor. FAB also improves the
texture of meat, making it juicier, more tender and easier to slice. It increases yield, too, by as much as 10% or more. By
helping to retain the natural juices of meat, FAB locks in flavor.